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WestHartHusk said:J187, I have read through this thread and I follow you on everything but this post, which implies a complete hopelessness for consumers. In short, your point is that even in the rare instances where consumers can impact a company it is still pointless. I can only gather that you are an investor, or otherwise work in financial services, because you have completely divorced the concept of owning stock in a company from having any responsibility for its actions. Owning stock does not entitle you to profits without also generating culpability for the company's actions. To carry forward your failed Sea World example, of course the shareholders should have been the target. They chose the board who hired the management that rounds up wild orcas, houses them in solitary tanks, and has them do flips in a stadium. And for the random worker, there are other entertainment options in Florida where the tourism money will move - I am sure they will find a job (not that your primary concern was the worker at Busch Gardens anyway).
Not pointless. Just that if you want to hurt X, it is often Y that gets hurt. The way the world actually operates there is very little to do in the way of firing directly at your target. That's all I'm saying.
For example, if you are a Nielsen house and a UCONN fan and you had your TV on 100pct to ESPN until we got stuck in the AAC and then changed over to the Disney Channel or ABC you might feel better but you haven't accomplished anything. Or the fact that one trip to Disneyworld probably outweighs a lifetime of cable fees to ESPN.
And nobody worries about the random worker. Until it is them.