Great article. There are so many dimensions to this story. The commissioner of the Pac-12 Larry Scott has come under criticism for the Pac 12 Network paltry revenue streams.
The Pac-12’s total revenue fell by $12 million year-over-year, from $509 million in 2017. Commissioner Larry Scott's salary also increased by $500,000, bumping his salary to $5,291,481 per year.
www.seattletimes.com
The AZPBS article underscores the network has been remarkably unsuccessful at monetizing the conference's athletics.
Scott's view of the value of the content provided by the Pac-12 is at odds with the need for adequate distribution. I think he envisioned the Pac-12 network as something beyond what the Big Ten, the SEC, and Texas have done. Unfortunately without any distribution the network that is the Pac-12 network is left with very very limited audience size.
I can't find the article but there was discussion by the athletic directors at the PAC 12 schools to go ahead and make the decision to sell their ownership interest in the Pac-12 network to one of the big distribution media sites. Certainly from the standpoint of income the Pac-12 schools are suffering and it a disadvantage as the article Plebe pointed out for an ongoing income.
I'm not really certain how much the ownership stake in Pac-12 will be worth. Larry Scott I think really missed the boat and not partnering Pac-12 with Fox or ESPN.